NEOM McLaren Driver Sam Bird Excited for 2024 Diriyah E-Prix Season Kickoff

Formula E driver and two-time Diriyah E-Prix winner, Sam Bird, is gearing up for the upcoming season with his new team, NEOM McLaren. As the Season 10 kickoff approaches in Mexico in mid-January, Bird is eager to get behind the wheel and showcase his skills on the track. The anticipation is particularly high for the Diriyah E-Prix double-headers scheduled for January 26th and 27th, with tickets already on sale.
Earlier this year, the 36-year-old driver inked a deal with NEOM McLaren, and the upcoming races in Diriyah, Saudi Arabia, mark a significant chapter in his Formula E journey. With a successful track record in Diriyah, having secured victories in the past, Bird is looking to continue his winning streak and make a mark with his new team.
The Diriyah E-Prix races will unfold on a fast and flowing 2.49km circuit situated near the At-Turaif UNESCO World Heritage Site. Known for its picturesque backdrop and challenging layout, the Diriyah track promises thrilling racing action for fans and drivers alike. The circuit will once again be illuminated by the latest low-power LED technology, showcasing Formula E’s commitment to sustainable practices. These LED units not only enhance visibility but also reduce energy consumption by up to 50% compared to non-LED units. The power for these lights will be sourced sustainably from biofuel generators.
Tickets for the Diriyah E-Prix races are now available for purchase, and fans have the opportunity to secure their spots at the event. With a 20% discount offered until November 15th, reduced prices start from just 80 SAR, making it an attractive proposition for motorsport enthusiasts.
The racing action is set to commence at 8 pm AST, but the excitement doesn’t stop there. Before the races kick off, fans can immerse themselves in the Allianz Fan Village, Formula E’s immersive fan festival. Located at the heart of every E-Prix, the Fan Village offers a full day of entertainment, exploration, and innovation for attendees of all ages. Live music performances by world-class artists are also on the agenda, promising an unforgettable experience for those attending the Diriyah E-Prix.
As Sam Bird and NEOM McLaren gear up for the challenges of Season 10, the Diriyah E-Prix stands as a pivotal moment in their journey. With the combination of a talented driver, cutting-edge technology, and a commitment to sustainability, the 2024 Diriyah E-Prix is poised to deliver an electrifying motorsport spectacle.