Palmade Biodegradable Cutlery Aims to Revolutionize Sustainability in the UAE and Beyond
The world produces a staggering 300 million metric tons of plastic waste annually, with half of it originating from single-use items like plastic bottles and cutlery. Lamis Al Hashimy, the co-founder of Palmade, a pioneering company in the UAE, seeks to address this global crisis by producing eco-friendly disposable cutlery from natural materials, particularly discarded date palm leaves.
In an exclusive interview with Times of Oman, Lamis Al Hashimy outlines Palmade’s mission to combat plastic pollution and promote sustainable living through innovative, locally developed solutions. The company’s Geospatial Data platform incorporates AI models to provide farmers with detailed reports on soil quality, contributing to a more sustainable agricultural sector.
Lamis emphasizes Palmade’s commitment to building a new economy centered on date palm-derived products, aiming to replace single-use plastics. Beyond product creation, the company aspires to assist communities in transitioning to more sustainable lifestyles.
Inspiration for Palmade:
Palmade draws inspiration from the deep connection people in the region have with the date palm tree. Lamis highlights the historical benefits of the tree, from nourishing fruits to shelter and medicinal properties. Palmade’s innovative approach involves unlocking value from discarded date palm leaves, creating sustainable products that address the climate crisis.
Business Model and Expansion Objectives:
Currently operating as a B2B model, Palmade targets hotels, restaurants, airlines, and hospitality businesses that prioritize sustainability. The company plans to expand into a B2C model, reaching end consumers who are increasingly aware of the need to shift from single-use plastics to biodegradable alternatives.
Manufacturing Units in Oman:
Palmade envisions expanding to other GCC countries, including Oman, aligning with the country’s values towards preserving nature and addressing the climate crisis. The company sees Oman as a compatible market that values sustainability and aims to eliminate single-use plastics on a large scale, contributing to employment growth in the region.
Challenges and Awareness:
Convincing businesses to switch to eco-friendly alternatives has been challenging due to existing stigma and cost considerations. Palmade is actively raising awareness about the tangible and intangible value of sustainable choices through participation in conventions, industry panels, and educational initiatives.
Regional Acceptance of Sustainable Products:
In the UAE, there is a growing awareness of environmental issues, fostered by government initiatives and policies promoting sustainability. Lamis encourages businesses to lead the way in creating sustainability waves rather than merely riding the wave, ultimately guiding communities toward more sustainable living.
Palmade’s innovative approach and commitment to sustainability position it as a key player in the global movement to reduce plastic waste and reshape consumption patterns.
